supporting creatives & entrepreneurs
“The Psychology of Colours”
Kate Toon DIGITAL MASTERCHEFS
Design Expert

I’m so lucky to share ideas and collaborate with hundreds of entrepreneurs as the resident Creative Expert in Kate Toon’s private Digital Masterchefs Membership
Inside the membership I offer daily support to members of the group in all areas of behavioural science, influencing buyer behaviour, branding, creativity and design. And deliver Masterclasses to support members in their digital market journey:
March 2020: Why copywriters and designers should collaborate
Feb 2021 – Behavioural Science Workshop
The science behind brand psychology

We make a living by what we get; we make a life by what we give.
Winston Churchill
More Articles
Curious?Â
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Rethinking Risk
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Why Behaviour is Changeable Exploring the Kurt Lewin Legacy
The Pioneer of Social Psychology
Explore the revolutionary ideas of Kurt Lewin, who argued that to understand human behavior, we must consider the entire psychological field in which it occurs.
The Mark of Time: An Interactive Journey Through Punctuation
Chris Do, The Futur Design Critic
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Make Moments Matter
Today we celebrated the life of my mother-in-law, Mary, who almost made it to 101 and sadly passed...
How To Get What YOU Want! – Goal Setting – Interview with Chris Do, the Futur
Media // youtube Interview Snippet - Goal Setting with Chris Do, The FuturSummary Question why...
Book Recommendations
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Clubhouse 2022
IN THE MEDIA "Creative Change"ClubhouseAre you looking for an opportunity to get advice and...






